The consumer may reasonably expect that a device that has been designed to deliver a drug [nicotine], safely and as promised show funktioniert. Unsure results indicate that the electronic cigarettes in our test, the drug did not leave, they give should. It is not so that they emit only less nicotine than cigarettes. In fact, they give off nicotine in non-measurable quantities.
As far as the nicotine delivery, these products are as effective as pulling on an unlit cigarette. The study was repeated four times at intervals of two days-comprised sixteen smokers. The participants were not allowed to smoke 12 hours.
Then they smoked either their own cigarettes, put on an unlit cigarette or use an e-cigarette (two different brands with 16 mg nicotine depot. The participants were ten trains, after which the nicotine content was measured in the blood plasma – at intervals of 5, 15, 30 and 45 minutes after the first train.
The results (According to http://shopec.co.uk/starter-kits):
20 ng / mL – ‘real’ cigarettes
2 ng / mL – pulling on a non-burning cigarette
3.5 ng / mL – e-cigarette
The researchers also examined the subjective desire (craving) for a cigarette and presented a surprising result: It has reduced the “craving apparently” of the two e-cigarettes had no impact on the demand, while the other electronic cigarette in the test, the smoking of real cigarettes, however, showed the expected results: a significant easing of the desire for a cigarette.
Professor Eissenberg emphasized that these results relate only to the two e-cigarettes in the test and the controlled conditions during inhalation.
Changes in the design, the composition of the nicotine cartridges (portfolio) and an experienced permanent use with intense pull on the e-cigarette could affect nicotine delivery. “When we consider all this, it is clear that we need to test these devices for nicotine delivery (e-cigarettes).”
So can also easily explain the aggressive marketing of this company. It is called with the argument “Stop with the e-cigarette” (More about it you can read on shopec.co.uk)a therapeutic target – the nicotine withdrawal. Thus, it promotes a subsequent classification of the e-cigarette as a medical device and the nicotine cartridges as medicine, while their own products can already be found on an offer.
Desirable quality controls
However, this development has not only negative consequences. A classification as medicine and medical product would bring a quite desirable and yet painful lack of quality control of the electric cigarette and the nicotine cartridges with it. From a consumer point of view, it can only be helpful to both the depot and the e-cigarettes undergo rigorous and auditable quality control, as it is, this is a product that engages possibly deep in the metabolism. The hopeful reference to the lack of regulation of other Chinese products may not serve as an excuse or even justify here.
And so the previous “conventional” trade and e-smoking community must accept this challenge now active and operate a self-clarifying the matter e-cigarette “proactive”. Both for the device and for the nicotine cartridges clear, comprehensible, independent seal of approval must be developed to protect the consumer. At the same time the legal regulation in the interest of the many e-smokers must be pursued.
Here, it is classified as a lifestyle product or tobacco product to reach, so prices and distribution channels allow the widest possible dissemination of the product.
Is the e-cigarette a lifestyle or medical device (some of the information is taken from the site http://shopec.co.uk/Electronic-Cigarette-London?
While the German e-smoking community still remains in a deep sleep and wants to push a legal regulation of e-cigarette on the back burner, operates a German company active in this process. This long behind his hand whispering discussed question is supplied by a Bavarian company active as a reply. The company has a so-called drug code (PZN) sought to offer its products to 22,000 pharmacies by wholesalers. While this is only a first step in the direction of a medical product, for a PZN, the product neither medicine nor as tested by the authorities, but so that gives the company at present only apparent legal ambiguity a first competitive advantage and brings in good position.
If the e-cigarette that is classified as a lifestyle product (or tobacco products) at a future is with specific legal regulation, as are a wide marketing are no obstacles. The e-cigarette could be where it is for the concerned smokers, most importantly the e-cigarette are sold : in tobacco shops , gas stations, supermarkets , and of course as usual in online stores. Wide dissemination of this alternative smoking product could help save thousands of lives.
If they, however, classified as a medical device, the subject trade and production to strict legal requirements and as a consequence should the e-cigarette are sold only in pharmacies-a probably fatal for this innovative product development. Given the anticipated “pharmacy prices ” the potential savings would disappear as an incentive to change, and many former smokers would go back to smoking tobacco cigarettes-with all its negative health and societal consequences.